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Tapp

Service provided

Brand Strategy

Basic

Brand Identity

Logo, Naming, Slogan, Color Palette, Photography, Digital Photography, Illustration, Iconography, Writing

Brand Application

App, Business Card, Brochure, Email Signature, Executive Summary, Lead Pitch Deck, Point of Sale, Presentation, Social Media, Sweater, Trade Show, T-Shirt, Website, Widget

Client

Tapp

Logo

Golden Ratio (1.618) Deconstruction
a = 18 pt. typeface (~21px. cap height (part of the golden ratio-basedfibonacci sequence)), b = 1.618a, c = .618a, d = .618c

Naming

Slogan

Color Palette

Typography

Widget

app

Website

Let’s Work Together

From people watching to stargazing—life is better together. (So is your brand.)

Why One?

One Company

A good brand is conceived through one company, with one leader, and one team.

One Belief

A good brand is driven by one core belief or set of beliefs that drive its actions.

One Approach

A good brand is consistently executed across each of its applications.